2015 in Review:Your 10 Most Read Blog Posts of the Year

10. Back up your hashtag campaign with good customer service

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A good hashtag marketing campaign can put you on the map. But it can also open the door for customer complaints. In this post we’ve explained the in’s and out’s of how to handle customer issues on social media – and, maybe even more important, what pitfalls to avoid! Read more…

9. Life Ball with a Life Wall

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Coming in at #9, this interview features Nicole Ustupska, Social Media Manager at Life Ball – one of the world’s most significant AIDS charity events. Like in past years, we were happy to support Life Ball to communicate the cause with the #lifeball hashtag – live on the event, but also online, all around the world. Read more…

8. Your Social Wall Now Comes With an API!

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Launched back in 2014, the announcement of the Walls.io API remained one of the most-read posts this year – clearly a sign that our idea of implementing a single API to let developers access and integrate content from more than 10 social media platforms caught on with our users! Read more…

7. Wedding walls: With this hashtag, I thee wed.

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In this post we’ve picked up on the trend of extending your wedding to the realms of social media – naturally by using hashtags. Freshly-wed Walls.io customer Iwona explains how she and her husband collected all the photos their guests have taken on a dedicated wedding wall. Read more…

6. TED and TEDx – A community connected by hashtags

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In another showcase interview we’ve talked to Mathias Haas, co-organizer of the TEDxDonauinsel events. Learn how TEDx is getting attendees passionate about using their hashtag #TEDxDonauinsel and how displaying a social wall physically at the event might be a gamechanger for audience engagement. Read more…

5. So you want a fancy logo but you ain’t got no money?

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Can’t afford a logo designer? Despair not! The internet is here to help. In this post we’re introducing several free or low-budget tools to get your very own visual brandmark. Spoiler: we didn’t swap our own logo for one of the free generated ones, yet 😉 Read more…

4. How to Find the Perfect Hashtag for Your Marketing Campaign

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Since educating on social media marketing in general, and the opportunities in hashtag marketing in particular, is one of our primary goals with the Walls.io blog, I’m happy that this post came in no less then 4th! Every hashtag campaign starts with a hashtag – this post details how to find the perfect one! Read more…

3. What the … hashtag campaign?

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We’ve talked about what a hashtag is and given you some pointers for finding the perfect hashtag for your marketing campaign. But then we realised we’ve never actually talked in detail about what a hashtag marketing campaign actually is! coming in at 3rd place, this popular post explains all the basics! Read more…

2. #llamadrama OR how hashtags develop all on their own

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It was Thursday night, we were catching up on “The Amazing Race”, and because I’m easily distracted I glanced at my Twitter timeline for a moment. And that’s how I discovered #llamadrama. In case you’ve forgotten already – this article chronicles one of this years biggest internet bruahahas. A worthy 2nd place, if there ever was one!  Read more…

1. The Current & Future State of the Facebook Search API aka “Hashtag Search”

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The by far most-read post this year on the Walls.io blog paradoxically hat to be filed under “bad news”. When Facebook deprecated their public search API in April, it not only crippled the extension of hashtag campaigns to the big blue network, it also left many of our readers stumped with unanswered questions. In this popular post we’ve detailed the API changes and explained how Facebook content can still be displayed on Walls.io.  Read more…

Definitely a worthy winner, although we really hope 2016 will bring a more positive post up on top! 🙂 And with that we close down the year 2015, blog-wise. I want to take the chance to thank you, dear readers, for visiting our blog during the past year. If you’ve any feedback, criticism or suggestions for topics to cover, comment below or email us at blog@walls.io. See you next year! 🙂