Category: Social Media

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Social Media

How to get started with Social Commerce

Converting customers is hard enough, so why not use all the tools at your disposal? Have a look at what social commerce can do for you and your brand.
by Kai Andie Katschthaler March 7, 2019
‌ 11 min read
woman holding a smiley baloon
Social Media

Multi-Channel Marketing Integration

Social media can be a marketer’s best friend, helping to increase customer loyalty and improve brand recognition. ...
by Anastasia Svyrydenko February 7, 2019
‌ 8 min read
how-businesses-use-social-media-for-marketing
Social Media

How to Use Social Media for Business

Many businesses have difficulties integrating social media with an already existing marketing strategy. Using social media for business definitely makes sense. Read on to find out why you should definitely add social media to your arsenal and learn how you can align it with the rest of your marketing strategy.
by Kai Andie Katschthaler October 19, 2018
‌ 7 min read
Social Media

Event Photo Booth Ideas

A photo booth can be an excellent marketing tool for your next event. Photo booths can make your event more interesting for attendees and more successful on social media.
by Kai Andie Katschthaler September 6, 2018
‌ 8 min read
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Social Media

How to Market to Gen Z

Here comes Gen Z — the ones marketers should be focusing on next. Even if you’re not selling to them right now, you will be soon! Read on and learn more about marketing to Gen Z and why it's different.
by Kai Andie Katschthaler August 23, 2018
‌ 10 min read
hotel social media marketing ideas laptop, coffee cup and lake view
Social Media

11 Hotel Social Media Marketing Ideas

It’s time for hotels, resorts and even small B&Bs to embrace social media. We’ll show you why social media is going to be great for your hotel and how you can put your best foot forward using social media walls and hashtags.
by Kai Andie Katschthaler June 21, 2018
‌ 7 min read
people with phones in their hands
Social Media

Social Media in the Workplace

When we talk about social media marketing, most of us think about campaigns targeting consumers and brand followers. Meanwhile, there is a lot to be said when it comes to using social media in the workplace. Learn how your employees can become your biggest fans and brand evangelists!
by Kai Andie Katschthaler June 7, 2018
‌ 7 min read
trade-show-booth-social-wall
Social Media

Trade Show Booth Ideas: Before, During & After

If you need some inspiration for your next conference, we've put together a bunch of creative trade show booth ideas for you.
by Kai Andie Katschthaler April 12, 2018
‌ 7 min read
social-responsibility-woman-activist
Social Media

Social Responsibility on Social Media

Whether it’s theoretically advisable or not, some brands do take a public stance on current issues and they are faring quite well. Here are 5 brands, for whom taking a stand has done great things.
by Kai Andie Katschthaler March 15, 2018
‌ 6 min read
Social Media

Make Social Video Marketing Your Secret Weapon

Videos take up a large portion of consumer’s interactions on social media. Learn why social video is a marketing tool to consider for brands.
by Kai Andie Katschthaler February 15, 2018
‌ 8 min read
Social Media

Avoid These 5 Mistakes to Make Your Social Media Wall Rock

Social media walls are an area where mistakes often happen. Learn to avoid the 5 common mistakes people make when they set up social media walls.
by Kai Andie Katschthaler February 1, 2018
‌ 6 min read
A man wearing chunky glasses and a red bow tie with a funny apprehensive facial expression.
Social Media

What It Feels like to Run a Hashtag Campaign for a Client

If you’ve ever worked on a hashtag campaign in an agency, then this life cycle of running a hashtag campaign will sound familiar to you.
by Kai Andie Katschthaler October 12, 2017
‌ 1 min read